Oh yeah, and on a related topic ... if you are looking for labels that get noticed, keep them simple, one word descriptors. Those are easier to find and more popular.
One more topic, all related: A friend of mine just created a short movie about one of her books with still pictures and text describing the book's virtues. There's another way to get the word out via YouTube, Facebook, your blog, etc. It looks good and you can find royalty free music to accompany it. It's worth exploring if you have the technology. Then of course you just have to get it where people will see it ... and that is at the heart of the matter!
And yet ...
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